BTOBET launches francophone AFRICA HANDBOOK
2 minutos de lectura
(Malta).- As the African iGaming market continues to pick up speed, platform market leader BtoBet has launched an industry report with a deep focus on the Francophone African countries.
- Provides a focus of the region’s evolving technological profile, and details how its tailored content augments the local players’ UX
The report “Francophone Handbook: Augmenting user experience through tailored content” provides operators with all the essential data and statistics for all the region’s 26 countries as regards to internet and smartphone penetration, mobile internet usage, the local population’s access to financial institutions and mobile money.
The report also provides insight on the tailored approach that operators ought to undertake in Africa from a technological and content perspective, whilst making reference to BtoBet’s tailored content portfolio for the local market, presenting offerings for bookmakers and online casino operators alike that have been optimized for the local context, striking a balance on the player preference and tech scenario shaping the region.
BtoBet’s Chief Marketing Officer, Sabrina Soldà, also explains how the local consumers are increasingly opting for offerings that combine an outstanding and personalised user experience with an intuitive interface. An evolution of the African player that the vast majority of the operators and platform providers are still not able to address, and thus continuously falling behind or even failing in terms of closing the gap to the high UX and UI that now set the standard in the more established markets.
BtoBet’s team of experts are travelling to Ivory Coast to attend the GEFA expo that is set to take place in Abidjan from the 26th until the 28th June to showcase the company’s highly customizable technological solutions which enable operators to take hold of the exponential growth of the African market. Those operators keen on entering or expanding their activities should either book a meeting or send an email on sales@btobet.com.
Categoría:Sportsbook
Tags: btobet, Sports Betting, Sportsbook ,
País: Malta
Event
GAT Expo CDMX 2025
28 de August 2025
Update on Mexico's Gaming and Raffles Law: Experts discuss its present and future at GAT Expo Mexico 2025
(Mexico City, SoloAzar Exclusive).- At the Expo Santa Fe Convention Center, gaming industry leaders analyzed the challenges and opportunities of the reform to the Gaming and Raffles Law, in a panel moderated by Rosa Ochoa of SCCG Management LATAM.
Tuesday 16 Sep 2025 / 12:00
GAT CDMX 2025: Experts Discussed Innovation in iGaming and Sports Betting in Mexico
(Mexico City, SoloAzar Exclusive).- As part of the GAT CDMX 2025 Institutional Academy, leading industry executives met in Mexico City to analyze the challenges and opportunities presented by innovation in online gaming, iGaming, and sports betting. Artificial intelligence, omnichannel, user experience, and the role of streamers were some of the central topics discussed.
Monday 15 Sep 2025 / 12:00
21Viral Strengthens Industry Ties and LatAm Expansion at GAT Mexico
(Mexico City, SoloAzar Exclusive).- At GAT Expo Mexico, 21Viral made a powerful impression through strategic networking, insightful participation, and a clear vision for growth across Latin America. Luz Serna, Head of Sales LatAm (i Gaming), highlighted the event’s rich academic content and the valuable alliances formed with key operators and stakeholders in the Mexican gaming industry.
Monday 15 Sep 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.